Strategy Analytics: Global Consumer Electronics Industry Revenue
Fell by 2 percent in 2012
Robust Growth in Smartphones and Tablets not Able to Offset
Decline in Other Segments
Boston, MA - March 26, 2013 - Revenue of the global Consumer
Electronics (CE) device industry fell by 2 percent in 2012 to
US$729 billion, as the strength in smartphones and tablets were not
able to offset broad-based softness in consumer demand for other
device segments, according to the latest report from Strategy
Analytics, “
Connected
CE Devices Global Market Forecast,”
The Strategy Analytics research discovered that among all
regions, the Western European CE market witnessed the worst plunge
in 2012, experiencing an 8 percent decline in revenue. The dive in
PC sales and lackluster demand for flat panel TVs have mainly
caused the market slip, while revenue growth in smartphones,
tablets and digital media adaptors was not able to bring the market
back above the watermark. Revenue in the Asia Pacific CE market
also fell in 2012, particularly as the Japanese TV market suffered
from a frightening 68 percent plummet in unit sales in the face of
a struggling economic recovery.
"2012 was a very challenging year for many CE device segments,
such as flat panel TVs, PCs, games consoles, MP3 players and
digital cameras. While we remain cautiously optimistic about the
outlook for 2013 as some of these segments are likely to recover,
it is hard to find a CE segment beyond smartphones and tablets that
have both significant size and rapid growth,” said Jia Wu,
Director,
Connected Home Devices (CHD).
The report projects that global CE device revenues will grow 6
percent in 2013, thanks to the continued strength in smartphones
and tablets as well as a modest rebound from flat panel TVs and
games consoles. New form factor convertible PCs may help boost the
PC market, as these devices attempt to offer the best of both
tablets and conventional PCs.
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About Strategy Analytics
Strategy Analytics, Inc. provides the competitive edge with
advisory services, consulting and actionable market intelligence
for emerging technology, mobile and wireless, digital consumer and
automotive electronics companies. With offices in North America,
Europe and Asia, Strategy Analytics delivers insights for
enterprise success.
www.StrategyAnalytics.com US Contact: Jia Wu, +1 617 614 0712,
jwu@strategyanalytics.com
European Contact: David Mercer, +44(0) 1908 423 610,
dmercer@strategyanalytics.com